Industry SEO for B2B Software Companies
Miraa runs the same ten services on every industry page: product-led SEO, content-led SEO, technical SEO, on-page SEO, site migration, website recovery, AEO/GEO, content writing, link building, and agentic SEO/GEO. What changes is the buyer, the searches they use, and the compliance context a sentence has to survive. A line that is fine for a marketing platform can be a problem on a healthtech or financial-services page, so each industry gets its own brief.
Open an industry
- 01
B2B SaaS
Category, comparison, and integration searches decide the demo before a sales call does.
Read the page → - 02
AI & Machine Learning
The category name forms before the search volume does, and lookalike tools fill the directories.
Read the page → - 03
Sales Enablement
The buying committee does not share one name for the category.
Read the page → - 04
Cold Email
Affiliate listicles and alternatives pages decide the shortlist.
Read the page → - 05
Martech
Marketers compare the stack in public and close a page that reads like a template.
Read the page → - 06
Fintech
A product claim a buyer cannot check is worse than a missing page.
Read the page → - 07
Financial Services
A reviewer has to accept the sentence before it can ship.
Read the page → - 08
Accounting
Tax copy goes stale every filing season, and software buyers and firm buyers share the words.
Read the page → - 09
Healthtech
Clinicians and operators reject an unsourced sentence for different reasons.
Read the page → - 10
Recruiting & HR Tech
Job boards outrank the product, and job-seeker intent is not the HR buyer.
Read the page → - 11
Logistics
Operators already know the failure modes, and the page cannot invent a result.
Read the page → - 12
Construction
The purchase follows specs and schedules, and map rankings are out of scope.
Read the page →
Don't see your industry?
If the company sells B2B software and it is not on this list, start with the B2B SaaS SEO page or the broader B2B SEO page. Bring the buyer and the searches to the call.
The same ten services
Each industry page maps these services to that buyer. The ones with their own page are linked. The rest are described on the homepage services section.
Questions
Do you work outside these industries?
Yes, when the buyer is still evaluating B2B software, or a firm with the same kind of search. The industry page is a brief, not a gate. If the work is a different kind of local or consumer SEO, we say so on the call.
Is pricing different by industry?
No. The published plans are the same for every industry. What changes is the pages, the review, and the compliance context, not a separate rate card. The prices are on the pricing page.
How do you build industry experience in a vertical?
From the product, the searches that buyer actually runs, and the constraints that industry has: review, regulation, or a season that rewrites the page. We do not invent a client count or a result for a vertical that is not in a public case study.
Tell us the industry and the buyer.
The call is where we say whether an industry page already fits, or whether the work belongs on the B2B SaaS brief.