Cited when a buyerasks an AI which vendor to call.
Answer engines compress a shortlist before anyone opens a vendor site. Miraa’s work is to make a B2B product describable in that compression: one clear account of what it is, who it is for, and which claims can be checked.
Five prompts thatdeserve their own URL.
AEO here starts from the prompt, not from a tool. These are the shapes of question we look for in a SaaS category. A page exists only when the company can answer that shape without inventing proof.
- What else is in the category?
- Buyers ask for alternatives once they know the job. If your site never names the category plainly, the model fills the gap with whoever else is easier to describe.
- What happens after signature?
- Implementation, data migration, and who owns the work are where a generated answer gets sloppy. A page that states the handoff gives the model less room to improvise a rollout.
- Who is this not for?
- Fit, including the negative, is one of the few sentences a buyer will repeat internally. It is also one of the few sentences a model can lift without turning you into a generic.
- What does it sit next to?
- Integrations are how operators test whether a summary is real. We only write them where the product actually connects. A fictional ecosystem is worse than a short one.
- What can a champion forward?
- The useful citation is a URL someone can send to a colleague. That page has to survive a skeptical second reader, not only a chat window.
A quotable sentenceis a checkable sentence.
If the condition lives three sections away from the claim, a summary will keep the claim and drop the condition.
Miraa treats answer engine optimization as editorial structure. The product name, the category, and the audience need to be the same on the pages that matter. Sources sit where a person can see them. Original examples stay out of the draft until they are real.
How a draft gets approved is the subject of the content practice. Whether the URL can be fetched at all is the subject of technical SEO. This page is only the question of what an answer engine would be justified in repeating.
The about page already separates research agents from publishing decisions. Agents can collect the prompts and the current answers. They do not decide that a sentence is true enough to ship.
What people askbefore an AEO scope.
The site names the surfaces. It does not publish a monitoring cadence or a mention quota. Where a client’s analytics or a manual check shows a description that contradicts the product, the correction is a page edit, not a celebration.
Usually no. The homepage argument is that mass-produced pages can harm a domain, including pages that used to work. We would rather repair the URLs a buyer would actually forward.
Next to the measures on the services list: demos, SQLs, and pipeline from organic and AI search. A mention with no business result is recorded as a mention.
People. The about page says agents increase capacity and people remain accountable for positioning, accuracy, examples, sources, and the decision to publish.
The same system,from the other side.
GEO is about the generated paragraph. LLM SEO is about whether the site can support an explanation. Content is where the page gets written. SaaS SEO is the commercial program around it.
Bring one promptyour buyers already use.
If we cannot point to a URL on your site that answers it without inventing a capability, that is the scope of the first conversation.